Categories for PR and Content Marketing

What Is Construal Level Theory For Marketing?

7 Design Tips for Creating Visually Engaging Social Posts

Social media has transformed into a multi-purpose entertainment and informational tool that more than 3.8 billion of us use almost every single day. Over time, platforms such as Facebook and Twitter have developed to favour visually stimulant content. And that’s where Graphic Design comes in....

Instagram Shopping: The New Era of E-commerce

As Instagram shifts its focus to e-commerce, the social media channel is becoming more than just a marketing tool. We touch on how the latest shopping feature opens up a lot of opportunities for marketing and sales...

The quiet, unstoppable rise of podcasts

There has been an explosive growth of podcast listening, hence why more businesses than ever are using them to reach new audiences. Read on to explore why podcasts are so popular and why they will continue to dominate the digital world...

What IGTV means for your Marketing Strategy

A little more than one year ago, Instagram announced the launch of IGTV (Instagram TV) to celebrate the channel's global community of 1 billion users. So, we thought we’d reflect on how IGTV has performed over the past year, providing you with some expert insight on why you should utilise the platform to grow your brand’s visibility...

The Science Behind Social Sharing

Social media is a great tool for promotion but with a continually growing audience it has become increasingly over-populated. One way of standing out is by getting your content shared. We explore what drives people to want to share content with others...

Jask Creative CreativeEye

CreativeEye: May ’18 Edition

Our latest edition of CreativeEye brings some of the best marketing in May together in one easy to read feature! This month includes a brilliant 360 video from Google, a striking campaign from Greenpeace and some brilliant film marketing campaigns...

Jask Creative CreativeEye

CreativeEye: March ’18 Edition

This edition of CreativeEye brings together all of our top picks for the best creative marketing in March. From KFC's genius PR-crisis management to a Hollywood-Oscars homage - this one's well worth the read!...

Jask Artificial Intelligence

Artificial Intelligence in Marketing: What’s Next?

With more brands deciding to integrate AI into their marketing, we take a look at what benefits this offers and where it's going to take us in the future...

Jask Creative CreativeEye

CreativeEye: January ‘18 Edition

New year means new marketing campaigns! We've compiled some of our favourite latest creative works from Diet Coke, IKEA, Netflix, and more...

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